Assignment 4 - Forming an opportunity belief
1) My beginning point I am a Vegetarian for a already 4 years now and I never have a problem with my diet when I am able to cook for myself. But as soon as I am on the go and I have to get food in restaurants it oftentimes becomes kind of difficult. Since I am in the US (maybe you should know that I am an international student and originally from Germany), I think about vegetarian food quiet often, because it is really difficult to get vegetarian food in fast food restaurants. That is why I think, there might be an opportunity for more vegetarian food in fast food restaurants or maybe even a vegetarian fast food chain. 2) Describing my belief The unmet need is vegetarian or vegan food in form of fast food, like vegetarian burgers. I think most of the people who are conscious about their nutrition or eat vegetarian/vegan would wish to have more vegetarian alternatives at fast food restaurants. Simply, because it’s more healthy than the fat meat provided by most fast food chains. A...